Conducted user research and defined pain points.

Created personas and mapped user journeys.

Designed wireframes, UI screens, and prototypes.

Aligned features with business goals and priorities.

Ran usability tests and improved designs iteratively.

Users found it difficult to navigate the app due to a cluttered interface.

New visitors lacked trust-building elements, making them hesitant to book a session.

Onboarding was long and unclear, leading to high drop-offs.

Astrologer profiles lacked key decision-making info like specialties and availability.

Limited visibility for offers and top-rated astrologers affected engagement.&nbsp;&nbsp;

Simplify navigation with a clean, intuitive interface.

Build user trust through detailed astrologer profiles and guided onboarding.

Highlight featured astrologers and ongoing offers prominently.

Streamline the booking process for quick and easy consultations.

Improve user retention by making core features more accessible.&nbsp;&nbsp;

Education: MBA, Symbiosis University

Bio:
Tech-savvy marketing professional who uses astrology for personal and career decisions. Prefers clean UI and values time efficiency. Finds most astrology apps cluttered.

Education: B.A. in Political Science

Bio:
Traditional but curious. Recently shifted to online astrology. Prefers Hindi content and values trust, clarity, and step-by-step guidance.

Consult astrologers for business/family advice


Complex navigation, English-heavy content


Astrotalk connects users with astrologers via chat, call & live sessions. Goal: simplify navigation, boost discovery & increase consultation conversions.

Astrotalk User App Redesign UI/UX Case Study

Design modern UI/UX for web and mobile applications.Create design systems, wireframes, and high-fidelity prototypes in Figma.Produce branded social media post designs that align with marketing goals.Collaborate with cross-functional teams to align design goals with user needs.Maintain visual consistency across all digital touchpoints.


Designed intuitive UI/UX for websites and mobile apps.Created logos, graphics, and brand materials for various businesses.Developed wireframes, prototypes, and mockups using Figma.Worked directly with clients to understand requirements and deliver visual solutions.

Customized and maintained WordPress websites with a UI/UX focus.Enhanced site responsiveness and improved user flows.Collaborated with developers for functionality and performance
improvements.

Bio:
Sneha is a second-year college student who prefers learning through visual and interactive content. She finds recorded classes boring and has trouble focusing. She values platforms that offer real-time interaction with instructors and easy-to-use interfaces.

Bio:
Arjun is a dedicated educator who moved to online teaching after COVID. He teaches high school students and prefers tools that let him focus on teaching, not managing tech. He values structure, live interaction, and analytics.

Talktory is a live streaming app connecting students and teachers in real time, making virtual learning smooth, interactive, and easy to access.

Going Live with Learning — An EdTech App Case Study

Loved working with Rohit! He gave our social media posts a fresh and eye-catching look. Super creative and easy to work with.

Chandanpreet Singh

Rohit really understood our brand vibe and delivered stunning graphics for our Instagram page. Our followers noticed the difference right away!

Astrotalk User App Redesign UI/UX Case Study

PROJECT DETAILS

My Responsibilities

The Problem

The Goal

Design Process

User Research

Pain Points

User Personas

Priya Sharma

Rahul Verma

User Journey

Wire-frames

Hifi Mockups

Let's build something great.